... current international environment, given that any such agreement would have to be debated in the South African parliament, which could lead to the liberal and pro-Western Democratic Alliance launching another wave of criticism against such plans.
Second,
Russia has indicated its willingness to invest in soft power instruments for promoting cooperation with countries on the African continent. In particular, the number of South African students who will study in Russian universities at the expense of the federal budget is to be significantly
increased
...
... political and social instability in many countries around the world). Still, in the long term, this approach may prove incorrect.
Pavel Koshkin:
Five Challenges for Modern Public Diplomacy and How to Tackle Them
2020
: The most successful example of Russia’s use of soft power in the past five years was probably its hosting of the FIFA World Cup in the summer of 2018, which had a massive impact on how people around the world see our country. New opportunities for promoting Russia's interests appeared in connection ...
... range of surveillance and monitoring equipment, including unmanned aerial vehicles and radar locators used primarily to protect borders and critical facilities.
Andrey Kortunov:
“Seven Capital Vices” of China in Africa: How Capital Are They Really?
Russian Know-How and “Soft Power”
For Africa, it is important to develop cooperation with foreign partners who are willing to share new technologies, as well as to deliver these technologies and implement them on the African continent, thus promoting industrial and human ...
... established precisely on the plane of civil society, was the only guarantee of prevailing over the enemy. Prof. Joseph Nye’s ‘soft power’ is an unacknowledged, much belated, and greatly oversimplified derivative of Gramscian ‘hegemony’.
A drastic ... ... apparatuses of para-state nature has given rise to a deficit of “hybrid power”. This has proved to be an obstacle for the Russian State in the face of its adversary, who is seeking to deprive them of the geopolitical and geostrategic space commensurate ...
... accelerate innovation processes and increase labor productivity. In the meantime, the development of human capital can enhance not only the rate of Russia’s domestic economic progress but also the efficiency of its foreign economic policy, including its “soft power” strategy.
Thus, over the past decade Russia has increased its contribution to the development of low-income countries, in part by writing off large external debt. However, although the amount of aid for developing nations is substantial, its effect could be more targeted and important for ...
... humanitarian policy of the Russian Federation in the international arena. RIAC was represented by Timur Makhmutov, Deputy Director of Programs.
The following issues were discussed in the course of discussion: major obstacles to the effective use of Russia's “soft power” tools in international affairs and proposals for the development of a regulatory framework providing for the humanitarian vector of Russian foreign policy.
On March 14, 2018, Russian International Affairs Council (RIAC) with the support from the Embassy of Turkey to Russia held a round table discussion with Numan Kurtulmuş, Turkish Minister of Culture and Tourism, on soft and smart power in Russia-Turkey relations.
On March ...
....S. foreign policy. For instance, under the Obama administration, the slightest rapprochement between Iran and the West occurred. This led to a nuclear agreement that resulted in enhanced economic relations between Iran and the West. The weakness of Russian soft power can be seen, as sanctioned Iranian companies that had previously been forced to work with Russian firms, chose the West over Russia when the opportunity came. For instance, Iranian airlines chose to
purchase civilian airplanes from Boeing ...
According to the “The Soft Power 30” index published on June 14, Russia made it to the 27th place. Jonathan McClory admits that it can be quite surprising. However, he argues that Russia is a diplomatic powerhouse with unique capabilities. Seems Russian soft power has risen last year.
On June 14, 2016 Portland, a strategic communications consultancy, has presented the second edition of “The Soft Power 30: A Ranking of Global Soft Power” which was again created in association with Facebook....
... can also make a major contribution to improving the country’s reputation. In fact, academic institutions are a breeding ground for specialists with wide networks of business ties who know their country well. This is an indispensable element of soft power, which by the way is not the same thing as propaganda. After all, the university culture is based on the principles of rationality, which by definition implies critical thinking. A critical and at the same time unbiased perspective on Russia is a powerful tool for improving Russia’s image. Its outreach may not be as far reaching as that of the media. However, universities tend to attract proactive young people who are interested in the country they live in, its achievements and ...
