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After being told by Henry Kissinger that it was time to “modernize” FIFA president Sepp Blatter has turned football into a money machine that is expanding in Africa the Middle East and Asia, and maintaining a profitable scenario for marketing partners in a troubled global economy. Reflecting on how football has become ...
... find even the most famous clubs tightening their belts. Players are griping because teams delay paychecks. Managers balk at signing for less money. Third party syndicates continue to own shares of players like slices of churrasco, dribbling around FIFA rules. Government subsidized football hasn't improved quality Brazil's version of big government has traditionally played Santa for the Brazilian Football Confederation (CBF), the FIFA entity at the top of the nation's futebol ...
... to “put the biscuit in the basket.” Just like in the United States, Soviet propaganda had created a similar political-psychological situation with the big winner being the defense industries of both nuclear superpowers. Neither hockey or sports diplomacy friendly FIFA football (soccer)or even soft power has changed that. Credit: www.ironpigs.com The Soviet Union walked away from the 1960 Squaw Valley Winter Olympics winning the most medals in the tournament. Although the USSR ice hockey team was defeated by the ...
... along Brasilia’s divided highway of government were gone for the weekend. After former president Jose Inacio Lula da Silva (known as “Lula”) made headlines by saying that anybody who uses the Metro (in Rio and Sao Paulo) to travel to FIFA World Cup games is an “idiot” (babaça) it was the perfect time for president Dilma Rousseff’s media team to call a press conference about World Cup security. The setting for around 70 journalists and government media advisers ...
... followed by FIFA selecting former U.S. attorney general Garcia to replace former FBI director Freeh the following year, 2012. Meanwhile the organization’s reputation continues to be synonymous with corruption. That’s a tough challenge for sports diplomacy and sports marketers to overcome. The tectonic plates of geopolitics The impact of the FIFA private investigation. The future of Edward Snowden and Victor Bout. Conflict resolution in Syria and Ukraine. All of these events will intersect in the next few months in the real world and in the virtual world of social media and digital diplomacy ...
| U.S. wants to establish partnership relations with Russia on condition that it meets the U.S. requirements |
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| U.S. wants to deter Russia’s military and political activity |
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| U.S. wants to dissolve Russia |
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| U.S. wants to establish alliance relations with Russia under the US conditions to rival China |
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