Mundial 2014: Brazil is More than Soccer

... metropolis and business hub. As a rule, the international economic aspects of the soccer world championships are rarely covered in the media, but ignoring their importance hinders our ability to construct an integral and objective picture of the world economy. And soccer is the most globalized sport across the world. Despite potential and often inevitable socio-economic costs, the game seems worth the investment. Transnational corporations are the key actors in the overall processes of globalization ...