BRICS and the Western-Centric Global Film Industry: Possibilities of the Digital Era
... article is dedicated to the discussion of soft power gained by Russia thanks to Oscar nomination received by Andrei Zvyagintsev's ... ... film producers and awards to gain global cultural influence and soft power. For instance, consider the “Big Three” of elite ... ... making Hollywood the global “dream factory.” The actions of Western governments who had established their dominance in the ... ... foreign markets. Netflix’s success is a clear demonstration of the digitalization trend in the global entertainment industry. Table ...
29.10.2020