For Russia, soft power doesn’t have to mean being a softy

... areas, highlight the substantive aspects, and only then think about how to present everything. RD: Given the Ukrainian crisis, many are talking about the danger of reviving traditional propaganda. Taking this into account, where is the fine line between propaganda and soft power? A. K. : Propaganda is one of the instruments of soft power. But the traditional propaganda of the 20th century is becoming less and less effective in the current geopolitical environment. Because people have access to various sources of information,...